King Business Tools relies on strong cross-cultural competence to help businesses get more international sales through four different services:

International Marketing Tools:

• Lead generation marketing materials, culturally customized for international sales development through web marketing: white papers, case studies and success stories.

International Sales Management:

• International account management for businesses that want to optimize their international market entry and create the international sales guides they need

International Business Development Coaching & Consulting:

• Coaching international clients on how to create a marketing strategy to identify the right cross-cultural product positioning to enter new foreign markets.
• Consulting on international web marketing for international business development.

King Business Tools also runs a web-based information business on how to get international clients through cross-cultural marketing. The Get International Clients website is a live portfolio for successful international web marketing based on customized content for a broad international audience including non-native English speakers.

King Business Tools is based in France and was founded by Cindy King.  Cindy also writes a blog on cross-cultural marketing for more international sales.